De Wittehuijs
The client expressed the need for a “black and white” look. Putty was added to create a sense of sophistication for this upmarket lifestyle store in an old historic building. The star relief already part of the architecture was integrated into the brand, as well as a timeless take on the building itself, as the central image. Production costs have been kept to a minimum with a two colour approach – easily screen printed onto carrier bags and wrapping paper.