Holbay International
The “Hi” becomes acronym, as well as the “hello” – a gift unwrapped. A corporate gifts catalogue in which innovative imagery (animated flexible pen) and production technique conveys the uniqueness of the products inside. The catalogue cover was tied into an interactive emailer with which these pens were launched. The emailer – in which the pen animated as shown on the cover – so impressed the German supplier, that our client was awarded exclusive rights in South Africa to all of their products.
Credit: Dave Holland, Dan Matthews & Jan Erasmus for their involvement.